For immediate release | Melbourne, Australia 21 November 2023
Monday 20 November 2023 marked a significant milestone in the Australian football eco-system. So too it marks an opportunity for growth and evolution of Wise Words Media’s business model. Wise Words Media is quietly setting about reaching deeper into the sports media space with greater strategic purpose.
Football Australia has officially announced the selection of eight foundation clubs for the inaugural National Second Tier (NST) competition, set to commence in March/April 2025.
Almost simultaneously, Wise Words Media announces the launch of ‘this football life’ – the latest addition to Wise Words Media’s innovative ‘this life’ #OTT content series.
Wise Words Media also represents and possibly even personifies the type of sports media consumer and audience that football is trying to attract on a sustainable basis: Wise Words Media inherently brings a truly fresh ‘inside view as the industry outsider’.
Congratulations on the recent Football Australia announcement revealing the eight foundation clubs who will be competing in the new National Second Tier (NST) competition in 2025.
Wise Words Media requests:
media releases
- please add Wise Words Media to your media release list for updates about each / any of all eight foundation clubs’s (NST)
media calls
- please confirm if Wise Words Media can attend any media calls that each / any of all eight foundation clubs’s may host re: NST
- in person, on-site and online where permitted / where appropriate
- Wise Words Media observes Chatham House Rules and all instructions around media embargo’s
permission to film
- how does Wise Words Media secure approval and permission from each / any of all eight foundation clubs’s please?
- in person, on-site and online where permitted / where appropriate
- 1 person only x single handheld digital camera only (handheld or mounted on tripod)
- Sony ZV-1, 4K res
- Wise Words Media is happy to attend matches as a paying member of the public
- if filming durng games is not permitted, or if there are other conditions to be met, please advise Wise Words Media
collaboration
- Where possible, Wise Words Media wants to collaborate with Football Australia and all eight foundation clubs for the inaugural National Second Tier (NST) competition
- The goal being to contribute to the sustainable growth of football in Australia by covering the beautiful game via the newly minted National Second Tier (NST)
- This will be achieved by advocating for and supporting coverage of young Australian football talent in the NST
- Wise Words Media also represents and possibly even personifies the type of sports media consumer and audience that football is trying to attract on a sustainable basis: Wise Words Media inherently brings a truly fresh ‘inside view as the industry outsider’.
story-telling | information access only
- Please note this is not a pitch by Wise Words Media to provide a paid service
- Wise Words Media is merely requesting access to information 1st hand from all eight foundation clubs and Football Australia to generate content and contribute to coverage doing what we do best: story-telling
contact us | want more information? no problem!
- Wise Words Media is happy to provide further information for more context around Wise Words Media’s work in the sports media space and over-the-top (#OTT) sector
Wise Words Media | about
- Ideating content strategies conceived to deliver value, ROI, organic growth, reach, organic discoverability & access to 1.4 Billion Smart TVs & devices across the globe
- employs words, images, video and audio to tell stories that drive or convey consistent messaging – storytelling, content, branding and marketing are key drivers
Wise Words Media operates on a sole trader basis providing professional consultancy services:
- advocating, consulting and advising on content strategies and the over-the-top (#OTT) sector
- to marketing professionals, digital agencies, SME’s, tertiary institutions and wider stakeholders within their industry eco-systems
- LinkedIn – Wise Words Media
- LinkedIn – Callumny Films
- #OTT Distribution
- livestreaming-for-business-growth
- Wise Words Media: 20th Anniversary Approaches
- wisewords.com.au/about-us/
National Second Tier (NST)
The proposed Australian national second-tier men’s soccer league, to be run by Football Australia and the Association of Australian Football Clubs (AAFC), presents Wise Words Media with a unique opportunity to:
- contribute to the growth of football talent and football in Australia
- achieve growth by entering the sports media [football] space
The model for this is to create viable compelling content via production concepts and productions models that:
- does not infringe on existing broadcast rights-holders
- creates compelling content for global distribution on OTT platforms to 1.4 billion smart tv’s world-wide
- is backed by strategic marketing
eight foundation clubs announced | inaugural National Second Tier (NST) competition
sports media [tennis]
Wise Words Media has established a viable niche and voice within the sports media (tennis) sector. Since late 2020 Wise Words Media has covered the Australian Open – our strategetic plan for sports media [football & tennis] includes:
- advocates and promotes young Australian tennis players outside the top 100 for both men & women
- content series ‘this life’ (video & podcast) | ‘this australian open life’
